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Spotify promotion

Spotify Promotion for Artists

WeScaleMusic is a Spotify promotion platform for independent artists, labels and music teams. Campaigns focus on genre-matched playlist outreach, real listener discovery and transparent campaign tracking through the WeScaleMusic dashboard. Every release is reviewed before campaign setup.

Choose your campaign Read the FAQ

Spotify campaign

WeScaleMusic overview · Demo

Under review

Demo content

Demo release

Demo artist

Campaign setup3 steps
Transparent dashboard reporting
Estimated stream target

10k–20k

Campaign estimate · not guaranteed

Genre

Afro House

Relevant campaign setup

Playlist matching

Campaign live

Reporting

Included in every Spotify campaign

  • Genre-matched playlist pitching
  • Real-listener promotion
  • Manual track review
  • Campaign dashboard
  • Campaign reporting
  • No bots or artificial streaming
Campaign sizes

Choose your Spotify campaign

Select the campaign size that fits your release, audience and growth goals.

Starter

79€
2k – 5k
Estimated streams

Best for testing a new release with a first campaign.

Choose Starter

Starter Plus

149€
4k – 10k
Estimated streams

Best for early releases that need a first push.

Choose Starter Plus
Most Popular

Rising Artist

269€
10k – 20k
Estimated streams

Best for releases that already have early momentum.

Choose Rising Artist

Breakthrough

399€
15k – 30k
Estimated streams

Best for building on a release that is picking up.

Choose Breakthrough

Pro Campaign

699€
30k – 50k
Estimated streams

Best for singles you want to push hard across playlists.

Choose Pro Campaign

Momentum

999€
50k – 80k
Estimated streams

Best for priority releases with a wider reach goal.

Choose Momentum

Icon

1499€
80k – 120k
Estimated streams

Best for flagship releases and larger campaign budgets.

Choose Icon

Stream numbers shown on each package are estimated campaign targets, not guarantees. They may vary depending on audience, genre, targeting and release performance. See music promotion pricing for an overview of all campaign types.

How it works

How WeScaleMusic Spotify promotion works

  1. 01

    Submit your release

    Paste your Spotify track and let WeScaleMusic identify the release, artwork and artist information.

  2. 02

    Choose your campaign

    Select the promotion package that fits your release and campaign goals.

  3. 03

    Release review

    Your track and campaign information are reviewed before the promotion process begins.

  4. 04

    Genre-matched promotion

    Campaign activity is matched around the release, genre and relevant promotion opportunities.

  5. 05

    Track the campaign

    Follow campaign progress and available reporting through your WeScaleMusic dashboard.

Real promotion

Spotify promotion built around real listeners — not bots

WeScaleMusic does not sell artificial streams or use bots to inflate play counts. Campaign targets are estimates and actual results depend on factors including the release, genre, audience response and campaign delivery.

  • Genre relevance before reach
  • Human campaign and track review
  • Transparent campaign tracking
  • Real-listener focused promotion

Compare

Spotify promotion, editorial pitching, Marquee and Showcase — what's the difference?

WeScaleMusic is an independent third-party music promotion platform. It is not Spotify, and it does not provide access to Spotify's own promotional products.

WeScaleMusic Spotify promotion

An independent third-party promotion campaign run through WeScaleMusic. Focus: genre-matched promotion, campaign workflow and reporting.

Spotify editorial pitching

Spotify for Artists lets eligible upcoming and unreleased songs be pitched directly to Spotify's editorial team. Spotify decides whether a track is selected, and editorial placement is not guaranteed.

Spotify Marquee & Showcase

Paid promotional tools available directly through Spotify for Artists for eligible artists and teams. These are separate from WeScaleMusic campaigns.

Discovery Mode

A separate Spotify for Artists marketing tool available to eligible teams, managed inside Spotify rather than through WeScaleMusic.

WeScaleMusic is an independent music promotion platform and is not affiliated with or endorsed by Spotify.

Who it's for

Spotify promotion for independent artists, labels and music teams

Independent artists

Launch promotion around individual releases without managing curator outreach manually.

Record labels

Run promotion across releases and manage campaigns through the promotion workflow for record labels.

Music teams

Coordinate releases and promotion through one campaign dashboard. Distributors can manage client catalogues through promotion for distributors.

Why WeScaleMusic

A Spotify promotion service built around transparency

Genre matching

Promotion is built around the genre and character of the release, not a generic list.

Campaign review

Every track and campaign brief is reviewed by a person before promotion starts.

Campaign dashboard

Campaign status, placement information and reporting stay in one workspace.

Clear campaign targets

Stream ranges are shown as estimated campaign targets, never as guarantees.

No bots

No artificial streaming, no bot traffic and no purchased play counts.

Release-specific setup

Each campaign is set up around one release rather than a recurring blanket service.

Spotify campaign FAQs

Questions about Spotify promotion

Spotify promotion is marketing activity that helps a song reach relevant listeners on Spotify. At WeScaleMusic that means genre-matched playlist outreach and campaign management around a specific release, with progress visible in your dashboard.

You paste your Spotify link, choose a campaign package, and your release is reviewed before promotion begins. Campaign activity is then matched to the release and genre, and you follow progress and reporting in the WeScaleMusic dashboard.

No. WeScaleMusic does not sell artificial streams and does not use bots to inflate play counts. Campaigns focus on real listener discovery.

No. Playlist curators decide independently whether a track fits their audience, so placements cannot be guaranteed. We pitch your release to genre-relevant curators and show you the outcome.

No. The stream ranges shown on each package are estimated campaign targets. Actual results depend on the release, genre, audience response and campaign delivery.

Yes. Both new and already released songs can be promoted, as long as the track is publicly available on Spotify and passes the manual review.

No. WeScaleMusic is an independent third-party music promotion platform and is not affiliated with or endorsed by Spotify.

More answers are in the Spotify campaign FAQs and help center, and our music promotion guides cover streaming milestones in more detail. You can also learn more about Spotify promotion costs.

Start a Spotify campaign for your release

Choose a campaign size, submit your release for review and follow every step from your dashboard.

Choose your campaignSee music promotion pricing